Traction News
Consumer
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718Bridgestone Launches Potenza Race R Track Tire for the 2026 Lamborghini Revuelto SV
Bridgestone Americas (Bridgestone), a global leader in premium tires and sustainable mobility solutions, unveiled its latest semi-slick track tire, the Bridgestone Potenza...
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845Tire Rack Partners with Affirm to Expand its Tire Purchase and Installation Payment Options
The financing solution helps consumers better manage unexpected tire replacement situations and their budget impact, and the program has increased Tire Rack’s...
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794Kumho Tire U.S.A. Debuts Crugen GT Pro Touring Tire Built for Today’s Crossovers and SUVs
New all-season tire delivers premium comfort, confident handling, and up to a 75,000-mile treadwear warranty for today’s crossover and SUV drivers Kumho...
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1.6KYokohama Rubber to Supply Its GEOLANDAR Tires to 12 Teams in This Year’s Asia Cross Country Rally, Including Team Mitsubishi Ralliart, Which Aims for a 2nd Straight Championship
The Yokohama Rubber Co., Ltd., recently announced that it will supply its GEOLANDAR M/T G003 mud-terrain tires for SUVs and pickup trucks...
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1.1KPirelli P Zero: Compounds Deliver Record-Breaking Acceleration for the Porsche Cayenne Electric
Pirelli engineers developed a specific compound to meet the highest grip levels for the Cayenne Electric Turbo, which sprints from 0 to...
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1.3K2026 Full Swing Rebate: Hankook Tire Offers Up to $80 in Savings
Hankook’s 2026 Fall Consumer Rebate puts savings in “Full Swing” on popular Hankook Tire and Laufenn brand tires Up to $80 in...
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592NEXEN TIRE to Supply OE Tires for the All-New Audi A6
High-performance N’FERA Sport tires fitted to the fully redesigned premium midsize sedan, unveiled seven years after its last full model change Continued...
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515MAXAM Tire Expands MS501 Lineup with New 50/65R51 Size
Meeting the demands of large wheel loaders in mining environments Maxam Tire, a global leader in specialty tire manufacturing, is expanding its...
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608Coats Expands RC Series with New Wheel Balancer Line
Expanded RC Series brings together RC tire changers and new RC 450 and RC 550 wheel balancers for shops ready to grow...
