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Read the latest tire industry news and insights for dealers, distributors and manufacturers. Page 30.

Hankook Tire Partners with Cumberland River Compact to Support Clean Waterways

Technology•May 28

By Olivia Fennell

Hankook Tire Partners with Cumberland River Compact to Support Clean Waterways

MAXAM Tire Introduces New 24.00R35 Size to the MS453 PRO Series

Tires•May 28

By Olivia Fennell

MAXAM Tire Introduces New 24.00R35 Size to the MS453 PRO Series

SEMA Announces 2026 Hall of Fame Class

Events•May 26

By Olivia Fennell

SEMA Announces 2026 Hall of Fame Class

Yokohama Rubber Partner BMW M Motorsport’s BMW M3 Touring 24H Car Wins Class and Finishes Fifth Overall at This Year’s Nürburgring 24-Hour Race

Events•May 26

By Olivia Fennell

Yokohama Rubber Partner BMW M Motorsport’s BMW M3 Touring 24H Car Wins Class and Finishes Fifth Overall at This Year’s Nürburgring 24-Hour Race

Hankook Tire Accelerates Dealer Engagement with Drive & Learn Program

Events•May 26

By Olivia Fennell

Hankook Tire Accelerates Dealer Engagement with Drive & Learn Program

6X6 Custom Ferrari Revealed

Tires•May 26

By Olivia Fennell

6X6 Custom Ferrari Revealed

SEMA’s Landmark Right-to-Modify Bill Advances to House Floor

Events•May 22

By Olivia Fennell

SEMA’s Landmark Right-to-Modify Bill Advances to House Floor

Tires•May 21

By Olivia Fennell

Skyjacker Suspension Promotes Armond Gilmore to Media and Brand Manager

Momentum Building for the 2026 SEMA Show

Events•May 21

By Olivia Fennell

Momentum Building for the 2026 SEMA Show

ZC Rubber Congratulates Partner Arsenal on 2025/26 Premier League Title

Tires•May 21

By Olivia Fennell

ZC Rubber Congratulates Partner Arsenal on 2025/26 Premier League Title

Resilient by Design: Why Tire Dealer Supply Chains Can’t Rely on Efficiency Alone

Business•May 20

By George Ninikas

Resilient by Design: Why Tire Dealer Supply Chains Can’t Rely on Efficiency Alone

What Makes European Car Repair Specialists Different from Regular Mechanics

Tires•May 20

By Traction News Staff

What Makes European Car Repair Specialists Different from Regular Mechanics

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