Yokohama earns Supplier Award for its AVID S34P tires on the Impreza

Yokohama Tire has received a supplier’s award in the Excellent Performance category by the Subaru of Indiana Automitive (SIA).

Yokohama earned the award for its supply of the AVID S34P (P225/40R18 88V) tires on the Impreza.

“We have a very long and successful history being a Subaru supplier,” said Andrew Zeisser, Yokohama’s vice president of OEM sales. “We’re extremely proud they have bestowed this honor upon Yokohama.”

According to SIA, the criteria for the Excellent Performance award is “achievement of SIA targets for safety, quality, cost and delivery.”

The AVID S34P is an all-season passenger car tire that offers higher fuel efficiency while also providing superior drivability and safety. The tire was developed by applying the basic design and materials technology used in Yokohama’s BluEarth global tire brand.

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