TBC Corporation has added an all-weather tire to its Multi-Mile brand. The new Multi-Mile Matrix 4S is built to deliver reliable, long-lasting traction across terrain and weather conditions, and TBC said the expanded Multi-Mile range now covers nearly 90% of the vehicle market.

The launch, announced Oct. 21 from TBC’s Palm Beach Gardens, Florida, headquarters, follows the Multi-Mile portfolio expansion and warranty upgrade the company announced earlier in October.

Matrix 4S features

According to TBC, the Matrix 4S combines an advanced all-weather tread compound with a distinctive asymmetric tread pattern designed for strong grip and a stable ride. Key details:

  • Severe snow rating: The tire has earned the 3-Peak Mountain Snowflake (3PMSF) severe snow certification.

  • Quieter ride: Turned tread blocks reduce road noise for a smooth, peaceful driving experience.

  • Fitment: 24 sizes from 15 to 20 inches, covering a wide range of passenger cars and CUVs.

The Matrix 4S adds to a Multi-Mile Tires portfolio that has produced durable, reliable and cost-effective tires for more than 70 years. Multi-Mile Tires deliver the safety and performance drivers have come to expect and the product options dealers demand. We continue to expand our portfolio to provide the right tires at the right time for any type of vehicle or application.

— Rachel Tibor, Chief Marketing Officer, TBC Wholesale

Backed by Mile After Mile

The Multi-Mile line includes touring, high-performance and broad-line tires for passenger cars, light trucks and SUVs. Every Multi-Mile tire, including the Matrix 4S, is covered by the Mile After Mile Protection Plan, which includes three-year roadside assistance, three-year road hazard protection and a 60-day satisfaction guarantee.

Dealers who want more information should contact their TBC Wholesale account lead or call 1-866-822-4968. More on the brand is available on the Multi-Mile Tires website.

About TBC Corporation

TBC Corporation is one of North America’s largest marketers of automotive replacement tires through wholesale and franchise operations. It serves wholesale customers in the United States, Canada, Mexico and South America through TBC Brands, NTW, TBC International and TBC de Mexico, and consumers receive total car care at nearly 500 franchised Big O Tires service centers.

Source: TBC Corporation.