Events•May 26By Olivia FennellYokohama Rubber Partner BMW M Motorsport’s BMW M3 Touring 24H Car Wins Class and Finishes Fifth Overall at This Year’s Nürburgring 24-Hour Race
Technology•May 15By Olivia FennellPirelli North America Launches the Group’s First Closed-Loop Recycling Initiative, Turning Scrap Tires Into New Tires
Technology•May 12By Olivia FennellBridgestone Chosen as Exclusive Tire Partner for Historic Lamborghini Fenomeno Roadster
Business•May 10By Olivia FennellPirelli Will Start Cyber™ Tyre Production in Georgia Underlining the Strategic Importance of the U.S. Market
Technology•Apr 1By Olivia Fennell“Very Good” Falken ZIEX ZE320 Impresses in Autoflotte’s Summer Tyre Test with Strong Results
Technology•Mar 20By Olivia FennellPirelli Ranks #1 in Truck/Utility Segment in the J.D. Power 2026 U.S. Original Equipment Tire Customer Satisfaction Study
Events•Mar 9By Olivia FennellHankook Tire Strengthens Global Premium Brand Status as TGL presented by SoFi Season 2 Regular Season Concludes
Tires•Mar 2By Olivia FennellA New Era of Winter Driving Begins: Nokian Tyres Launches Entirely New Type of Studded Winter Tire That Automatically Adapts to Changes in Temperature
Tires•Jan 20By Olivia FennellNew Michelin Anakee Adventure 2 Tire Turns Everyday Rides into New Adventures
Events•Jan 6By Olivia FennellHankook Tire-Sponsored TGL Presented by SoFi Tees Off Season 2 with Rematch of Inaugural Finalists
Tires•Dec 27By Olivia FennellYokohama Rubber’s Geolandar X-CV Tires Coming Factory-Equipped on the New Lexus RZ for North America
