SEMA opens applications for the 2020 launch pad program


The SEMA Young Executives Network (YEN) is now accepting applications for the 2020 SEMA launch pad program where young entrepreneurs can launch innovative products for the automotive aftermarket industry.

Now in its seventh year, the program provides emerging business leaders the opportunity to pitch their business idea to a panel of iconic industry judges and compete for a prize that includes $10,000 to be used for the benefit of their business, and exhibit space at the industry-leading SEMA Show.

“Our goal is to encourage and support young entrepreneurs in the automotive industry,” said Nathan Ridnouer, SEMA vice president of councils and membership. “We hope to identify emerging leaders who have amazing new ideas and products. We want to provide these young businesses with the support and resources to help them succeed.”

“SEMA Launch Pad competitors represent the most innovative and passionate emerging industry-leaders and entrepreneurs,” said Ridnouer. “As such, the public will be able to play a key role in the voting process and help determine what product or service consumers will find valuable.”

Fifteen applicants will be selected to receive a one-year membership to the Specialty Equipment Market Association (SEMA), as well as one professional Launch Pad video to be hosted on the SEMA YouTube Channel. The 15 Launch Pad participants will learn new business strategies and film a short video that will be used for an online voting competition.

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