Nexen Tire and Purple Heart Foundation have partnered again for the third installment of its Hero campaign dubbed 'Nexen Hero III."

Nexen Tire and The Purple Heart Foundation collaborate to invite veterans from all branches of the U.S. armed forces be nominated for a chance to receive a custom 2019 Jeep Wrangler Unlimited Rubicon 4x4, equipped with 37-inch Nexen Roadian MTX Xtreme off-road tires.

Previous Nexen Hero campaigns were reserved for Purple Heart Medal Recipients and members of Military Order of The Purple Heart. This time, Nexen Tire has decided to open the promotion to all veterans to share their story for a chance to receive an incredible vehicle that represents Nexen Tire's gratitude to the men and women who have served in the U.S. armed forces.

Nexen Tire will also match donations made to the Purple Heart Foundation through wwww.NexenTireUSA.com/NexenHero during the giveaway period, up to $30,000.

"After the remarkable success of our previous Nexen Hero campaigns, we're excited to announce we are going even bigger this time and expanding our reach to all veterans," said John Hagan, executive vice president of sales for Nexen Tire America, Inc. "In addition to incredibly inspiring Purple Heart recipients, our U.S. veterans continue to contribute to their communities after returning from duty, which is why we decided to open the nomination process to all veterans across the country. Through this program, we continue to honor heroes of our communities, because of their selfless service to provide security and stability for the nation and around the world."

"We're thrilled to continue working with Nexen Tire for the third installment of its Nexen Hero program. For more than 60 years, The Purple Heart Foundation has supported combat-wounded veterans and honored the sacrifices they have made," said Stephen Ruckman, chief executive officer for The Purple Heart Foundation. "Aligning ourselves with partners like Nexen Tire further supports our mission to create incredible opportunities for our veterans. By opening the campaign to all veterans across the country, we are able to expand our reach and help even more voices be heard."

The nomination period runs Oct. 17 to Dec. 3 and the recipient will be announced live on national TV on the week of Dec. 16. To be eligible, nominees must be honorably discharged veterans from a U.S. armed service, subject to verification by the nominees' DD-214 form and must be willing to consent to a background check. The Nexen Hero Jeep Wrangler Rubicon recipient will be selected by Nexen Tire America, Inc. representatives in collaboration with The Purple Heart Foundation based on a variety of factors, including their overall military service and ongoing commitment to their community.