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Read the latest tire industry news and insights for dealers, distributors and manufacturers. Page 32.

Events•May 15

By Olivia Fennell

Car Running on Yokohama’s Global Flagship ADVAN Brand Tires Finishes 1st in GT300 Class at SUPER GT Round 2

Pirelli North America Launches the Group’s First Closed-Loop Recycling Initiative, Turning Scrap Tires Into New Tires

Technology•May 15

By Olivia Fennell

Pirelli North America Launches the Group’s First Closed-Loop Recycling Initiative, Turning Scrap Tires Into New Tires

Robotic Tire Retreading Market to Hit USD 2.78 Billion by 2033

Technology•May 14

By Olivia Fennell

Robotic Tire Retreading Market to Hit USD 2.78 Billion by 2033

SEMA Strengthens Off-Road Integration, Announces Exclusive 2026 Show Discounts for ORBA Gold and Platinum Members

Events•May 13

By Olivia Fennell

SEMA Strengthens Off-Road Integration, Announces Exclusive 2026 Show Discounts for ORBA Gold and Platinum Members

Industry in Transformation – Visible at THE TIRE COLOGNE 2026

Events•May 13

By Olivia Fennell

Industry in Transformation – Visible at THE TIRE COLOGNE 2026

Kumho Tire U.S.A. Announces Road Venture HT Highway-Terrain Tire

Tires•May 12

By Olivia Fennell

Kumho Tire U.S.A. Announces Road Venture HT Highway-Terrain Tire

Bridgestone Chosen as Exclusive Tire Partner for Historic Lamborghini Fenomeno Roadster

Technology•May 12

By Olivia Fennell

Bridgestone Chosen as Exclusive Tire Partner for Historic Lamborghini Fenomeno Roadster

PRI Show Exhibit Space Rental Application Deadline Approaching

Events•May 11

By Olivia Fennell

PRI Show Exhibit Space Rental Application Deadline Approaching

Davanti Tyres Set to Turn Heads at Tire Cologne 2026

Events•May 11

By Olivia Fennell

Davanti Tyres Set to Turn Heads at Tire Cologne 2026

One Solution, Multiple Options: Multimax MP 527 Is the BKT Solution for a Variety of Challenging Operations

Tires•May 10

By Olivia Fennell

One Solution, Multiple Options: Multimax MP 527 Is the BKT Solution for a Variety of Challenging Operations

Pirelli Will Start Cyber™ Tyre Production in Georgia Underlining the Strategic Importance of the U.S. Market

Business•May 10

By Olivia Fennell

Pirelli Will Start Cyber™ Tyre Production in Georgia Underlining the Strategic Importance of the U.S. Market

Registration Now Open for the 2026 SEMA Show

Events•May 10

By Olivia Fennell

Registration Now Open for the 2026 SEMA Show

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