Events
Read the latest Events coverage and analysis from the tire industry on Traction News. Page 2.
RealTruck and Team Rubicon Unveil Built to Serve Jeep Wrangler at SEMA 2026
RealTruck and Team Rubicon debuted a World War II medical vehicle inspired 2022 Jeep Wrangler at SEMA 2026. It will tour through early 2027 and cross the block at Mecum Auctions Arizona in March 2027 to support Team Rubicon's disaster response work.
MasterCraft and RealTruck Custom Colorado and 1975 Stars & Stripes Boat Head to Barrett-Jackson for Charity
Unveiled at SEMA 2026, the RealTruck custom Chevrolet Colorado and restored 1975 MasterCraft Stars & Stripes ski boat will be auctioned at Barrett-Jackson Scottsdale in January 2027, with Warren Zeiders on the block and all proceeds to Building Homes for Heroes.
SEMA Names Top 10 in Inaugural Battle of the Builders Bike Builder Shootout
SEMA has announced the Top 10 builders in its first Battle of the Builders: Bike Builder Shootout, judged on craftsmanship, design innovation and overall execution.
Edelbrock's FAST LS XCR LS3 112mm Intake Manifold Wins SEMA Best New Product in Performance Racing
The FAST LS XCR LS3 Intake Manifold with a 112mm inlet, a long-runner single-throttle-body design from Edelbrock's FAST brand, took Best New Product in Performance Racing at the 2026 SEMA Show.
