Bridgestone announced it will increase prices up to 8% on its U.S. and Canada Bridgestone and Firestone OTR tires and Firestone Ag Tires and Tubes portfolios.
It will also increase prices an average of 14% on the Firestone Tracks portfolio. This price adjustment is a necessary step as Bridgestone continues to manage market dynamics, including escalated logistics, business and raw material costs.
The new pricing will take effect June 1, 2021. Price adjustments will be implemented at the specific pattern and article level for each business. Specific details will be communicated by Bridgestone account managers directly to National Account customers, Original Equipment Manufacturers and Dealers no later than May 18.