American Tire Distributors will serve as the exclusive U.S. supplier of Samson brand passenger and light truck tires under a new multi-year collaboration with Guizhou Tyre Co. Ltd.
The move expands a longstanding partnership. ATD has distributed Samson commercial tires for many years. The companies are adding Samson passenger and light truck (PLT) tires to that arrangement, using ATD's distribution network and dealer relationships to broaden the brand's reach in the United States.
Guizhou Tyre, founded in 1958, markets tires under the Advance, Samson and Tornado brands and supplies TBR, PLT, OTR, industrial, farm and air-spring products. In the U.S., the company operates as Guizhou Tire North America.
As part of its global expansion, Guizhou Tyre is developing a new intelligent tire manufacturing plant in Morocco. The plant is planned for an annual capacity of 12 million PLT tires, with production expected to start by the end of 2027. Guizhou Tyre says it is the first and only Chinese tiremaker certified by the World Economic Forum's Global Lighthouse Network and holds an EcoVadis Silver sustainability rating.
More information on ATD's commercial brand portfolio is available at ATD. Samson commercial product information is available at atdsamson.com.
