Alliance Tire, a leading global brand of agricultural and off-highway tires, hosted its first U.S. in-field demonstration late last week to illustrate the dramatic abilities of VF farm tire technology to reduce long-term harms like soil compaction that lead to reduced yields. At the same time, the company demonstrated the premium performance and value of its new Agri Star II Radial R-1W tire when compared to the biggest named competitors in the industry.
Set just outside of Ames, Iowa—and conducted in conjunction with AgriBrink USA, a manufacturer of aftermarket central tire inflation systems (CTIS)—the event presented an opportunity for more than 70 tire dealers, OEM partners and regional farmers to be in the field with Alliance’s team of experts, and to witness firsthand how VF farm tires can reduce soil compaction by handling the same loads as a standard radial tire with 40% lower inflation pressure.
The innovative Stratified Layer Technology (SLT) of Alliance’s Agri Star II, designed to withstand the demanding challenges of modern farming, drew significant interest at the event.
“The air pressure bonus of VF tires over standard radials is dramatic,” said James Crouch, Ag Product Manager for Yokohama-ATG. “And with a CTIS system you can toggle between road and field inflation pressures in minutes, maximizing the benefit of your VF tire purchase and minimizing soil compaction – with safe and quick roading between fields.”
“We design Alliance brand tires thinking of the customer first,” said V.L. Jojan, Yokohama-ATG’s VP of product management. “The American farmer wants performance first and foremost, but doesn’t want to pay more for just a name. This week, our Alliance Agri Star II has shown itself to be an MVP when it comes to upfront cost and performance, and that means something to today’s farmers.”
About Yokohama – ATG
Yokohama-ATG (Y-ATG) is a global leader in the design, development, manufacturing and marketing of off-highway tires for a diverse range of applications which include agriculture, forestry, construction, industrial, earthmoving, mining, and port operations. With an extensive portfolio of well-established brands such as Alliance, Galaxy and Primex, Y-ATG provides customers the highest quality tires, the lowest cost of ownership and the utmost convenience. Alliance is a leading name in the agriculture tire sector and has a rich legacy spanning over 70 years. Alliance has earned the reputation of offering a comprehensive value-drive portfolio of agricultural tires catering to diverse needs, making it the preferred choice of customers worldwide. Galaxy on the other hand is a leading name in the construction and earthmoving sector; and provides customized products that guarantee peak performance in harsh terrains. Galaxy is a well-established brand that has been in the business for more than a decade. The diverse range of offerings from Y- ATG comprises over 4000 SKUs, ensuring that customers can find the ideal tires to meet their unique requirements for both aftermarket replacements and OEM solutions. With a robust distribution network, Y-ATG ensures timely distribution and service support in more than 120 countries globally.
About the Alliance Brand
With a rich legacy spanning over 70 years, Alliance is a leading name in the off-highway tire sector. Through continuous innovation and advanced research, Alliance has been consistently offering top-tier products engineered to optimise productivity across applications. With state-of-the-art manufacturing facilities and robust research capabilities, Alliance has earned the reputation of offering a comprehensive value-driven portfolio of agricultural tires catering to diverse needs, making it the preferred choice of customers worldwide.
Website: https://yokohama-atg.com/
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