Shrader Tire & Oil (STO) recently announced that Bob Feldbauer has been named President of the company, effective August 1, 2026. Feldbauer will serve as both President and Chief Operating Officer, while Joe Shrader continues as Chief Executive Officer.

Feldbauer joined Shrader Tire & Oil in January 2025 as Chief Operating Officer, bringing over 29 years of tire industry experience. He previously spent 13.5 years as President and CEO of Jack's Tire & Oil, Inc. in Logan, Utah, and 14 years in various sales, training, and leadership roles at Michelin North America.

In his expanded role, Feldbauer will continue overseeing day-to-day operations across STO's 14 fleet locations while also leading external strategy, including market positioning, strategic partnerships, and revenue growth initiatives. Joe Shrader remains focused on the company's long-term vision and strategic direction.

Shrader Tire & Oil is led by the third generation, with the fourth generation already serving in key roles. Feldbauer's promotion reflects the strength of that family culture, guided by the same Mission, Vision, and Core Values that have shaped the company since its founding in 1948.

“Bob has proven exactly what we hoped he would when we brought him on board — sharp operational instincts and a real drive to help this company grow,” said Joe Shrader, CEO of Shrader Tire & Oil. “Putting him in the President seat lets us move faster on the growth plans we've been building toward.”

“It has been a fast year and a half at Shrader Tire & Oil,” said Feldbauer. “I have gained tremendous insight and valuable knowledge about our organization's structure, company culture, and an understanding of our overall goals and commitments. One thing is clearly obvious — the commitment Shrader employees have to deliver the best customer experience each and every time. I appreciate this and look forward to supporting them as their President and COO.”

ABOUT SHRADER TIRE & OIL

Founded in 1948 in Toledo, Ohio, Shrader Tire & Oil is led by the third generation, with the fourth generation already serving in key roles. STO serves the commercial trucking and transportation industry across Ohio, Michigan, and Indiana. STO operates 14 fleet store locations and two Michelin Retread Technology facilities, offering new, used, and retread tires; bulk oil and lubricants; DEF; and fleet maintenance services.

Tagged: Tire Executives

Feldbauer Named President of Shrader Tire & Oil