Live interviews, iconic vehicles and fan interaction highlight the grand entrance experience

Performance Racing Industry (PRI) announced a major enhancement to the 2025 PRI Show with the debut of the PRI Paddock, a new activation at the grand entrance of the Indiana Convention Center. A centerpiece of the experience is the Show’s iconic hanging car, this year represented by the Matco Tools Top Fuel dragster driven by four-time NHRA Top Fuel Champion Antron Brown, continuing a long-standing PRI tradition.

The Paddock includes a live stage featuring exclusive live interviews and standout vehicles representing the breadth of racing disciplines at the Show, including a BMW M4 GT3 EVO from SRO GT World Challenge America powered by AWS, a Honda Civic from SCCA Time Attack, a TRAD PRO4 custom off-road truck from Amsoil Champ Off Road, a Schnee-Lawson Sprint Car from the High Limit Racing Series, and a Ferrari 599 GTB Fiorano from Formula Drift. It reflects PRI’s commitment to supporting the entire racing community from grassroots competitors to professional teams and manufacturers while connecting attendees with the industry leaders and innovators shaping motorsports.

“Racing is at the heart of everything we do, and the 2025 PRI Show brings that energy front and center with the debut of the PRI Paddock,” said Michael Good, PRI President. “This is about creating an experience that reflects PRI’s role as the hub for innovation and collaboration in motorsports. The Paddock strengthens our strategy to connect the entire racing community, from racers and teams to manufacturers and fans, while showcasing the creativity and passion that drive the industry forward.”

Throughout all three days of the PRI Show, the PRI Paddock stage will host driver appearances, industry conversations, expert interviews, and opportunities for fans to interact with some of the most influential voices in motorsports. Attendees may also see a surprise visit from a favorite racing driver or team owner.

“The PRI Paddock gives attendees an unforgettable first impression of the Show,” said Karin Davidson, PRI Show Director. “With live interviews and standout vehicles, fans and industry professionals can connect, learn, and celebrate all aspects of racing.”

SHOW TIME — PRI PADDOCK INTERVIEW SCHEDULE

Thursday, December 11

9:30 AM – Michael Good, President of Performance Racing Industry (PRI)
10:00 AM – Bill Bader, President and Owner of Summit Motorsports Park
10:30 AM – Cindy Sisson, Executive Director of Women in Motorsports North America
11:00 AM – Melanie White, CEO of Hellwig and SEMA Board of Directors Chair
11:30 AM – Kim Pendergast, CEO of Magnuson Products
12:00 PM – John Doonan, President of IMSA
1:00 PM – Glen Cromwell, President of NHRA
1:30 PM – Ty Flannery
2:00 PM – Adam LZ, Formula Drift Driver, Content Creator, Car Builder, and Entrepreneur

Friday, December 12

9:30 AM – Mike Spagnola, President and CEO of Specialty Equipment Market Association (SEMA) and Performance Racing Industry (PRI)
10:00 AM – Greg Zipadelli (Zippy), Crew Chief and Team Executive of Port City Race Cars
10:30 AM – Kyle Fickler, Director of Business Development at ProCharger
11:00 AM – Gaige Herrera, NHRA Driver
11:30 AM – Wes Buck, Founder/Editorial Director at Drag Illustrated
12:00 PM – Doug Lane, President and Owner of Motor State Distributing, and Curt Spalding, Division Manager of Allstar Performance
1:00 PM - Nelson Gill, Owner and Founder of ACC Performance
1:30 PM – Lyn St. James, Former Racer, Co-founder and President of Women in Motorsports North America
2:00 PM – Davey Hamilton Sr., Former Race Car Driver and Founder of the King of the Wing Sprint Car Series, and Davey Hamilton Jr., Former Racer, Founder and Owner of the Open Wheel Showdown

Saturday, December 13

10:30 AM – Vivian Campbell, ARA Rally Driver, RC2, Car 964, Musician
11:00 AM – Jason Vansickle, Vice President of Curation and Education at Indianapolis Motor Speedway Museum, and Dan Rosenau, Restoration Manager at Indianapolis Motor Speedway Museum
11:30 AM – Brian Mabutas and Nick Pedroza, Founders of Eat Sleep Race

Registration for 2025 PRI Show

The PRI Show draws attendees from all 50 states and around the world, including race teams, retailers, engine builders, fabricators, media and others. To register, book hotel accommodations and learn more about the 2025 PRI Show, visit PRI2025.com/Attend.

About Performance Racing Industry

Performance Racing Industry fuels the passion for motorsports by building, promoting, and protecting the worldwide racing community. PRI supports the interests of racers, enthusiasts, builders, tracks, sanctioning bodies and businesses through legislative action and advocacy, its monthly business magazine Performance Racing Industry, and the world's premier motorsports trade show, the PRI Show. PRI also supports businesses by providing market research, education and best practices in motorsports business and racing technology. For more information, visit PerformanceRacing.com.

Tagged: SRO GT World Challenge America

PRI Paddock Takes Center Stage at 2025 PRI Show