The “Champions Edition” truck will be up for auction next year, with all proceeds from the sale benefiting Social Change Fund United.

RealTruck Inc., a global aftermarket manufacturer, and a digital destination for truck, Jeep®, Bronco® and off-road enthusiasts, is collaborating with basketball legend Dwyane Wade for a customized one-of-a-kind truck build that will be revealed at the 2024 SEMA (Specialty Equipment Market Association) Show in Las Vegas, and auctioned off at Barrett-Jackson in Palm Beach, Florida in April 2025.

Once it arrives at the world’s greatest car collector auction next year, all proceeds from the F-250 will benefit Wade’s non-profit organization that he co-founded – Social Change Fund United (SCFU) – supporting the organization’s commitment to utilize collective influence and resources to make a greater impact in underrepresented communities of color.

“We are thrilled to partner with an iconic talent like Dwyane Wade to bring this one-of-a-kind Champions Edition truck to life,” said RealTruck Inc. Vice President of Marketing Lee Riser. “Dwyane is an incredible person, and his work with Social Change Fund United has made a positive impact in underrepresented communities across the country. We could not be more proud to work alongside him to help advance the organization’s mission.”

The 2017 Ford F-250 Super Duty® will be customized with RealTruck accessories, paint, interior, and more in collaboration with Wade. Features of the build include a RealTruck Superlift 6’’ lift kit with King coilovers and rear shocks, RealTruck RetraxPRO MX Tonneau Cover, RealTruck AMP Research BedStep and Powerstep XL, and Husky Liners® Weatherbeater™ Floor Liners.

“To have the support of the RealTruck organization means everything to me and our team at Social Change Fund United,” said Dwyane Wade. “Not only are we working together to design this incredible F-250 build, but we’ll also be raising money to help make a real impact in communities of color across the country.”

“We are honored to have the support of our co-founder and Executive Council member, Dwyane and RealTruck as they work together on this unique truck build,” said Social Change Fund United Executive Director Aida Morrow. “As a result of their collaboration, the proceeds from this auction will help our team carry out SCFU’s mission of creating a future where underrepresented communities thrive and generate economic sustainability while playing a vital role in narrowing the racial opportunity gap.”

The auction will take place on Saturday, April 26, at South Florida Fairgrounds.

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Tagged: Social Change Fund United

RealTruck Teams Up with Dwyane Wade for a One-of-a-Kind Custom Design Ford F-250, Scheduled to be Revealed During the 2024 SEMA Show