NEXEN TIRE will supply original equipment tires for the all-new Hyundai TUCSON compact SUV in 17- to 20-inch sizes, the company announced from Seoul on November 9, 2026. The fitment rolls out in sequence from Korea to North America and Europe.

For North America, NEXEN will supply the ROADIAN GTX in 17-inch and the N'FERA Supreme S in 18-, 19- and 20-inch sizes, matching the Korean lineup. Supply begins with internal combustion engine models later in 2026 and extends to hybrid models in the first quarter of 2027.

North America Fitment and Timing

The North American program is the clearest near-term signal for U.S. and Canadian dealers. ICE TUCSON models get the tires later this year, with hybrid coverage following in Q1 2027. That staged rollout puts NEXEN rubber on a high-volume compact SUV as Hyundai refreshes the nameplate.

Europe will receive a different mix reflecting local conditions: the N'FERA Primus in 17- and 18-inch sizes and the N'FERA Sport in 19- and 20-inch sizes.

ROADIAN GTX and N'FERA Supreme S

The ROADIAN GTX is designed specifically for SUVs. NEXEN says an advanced compound delivers consistent performance across a wide temperature range, a zigzag pattern distributes contact pressure to reduce vehicle pulling, and tread life improvements are intended to extend replacement intervals.

The N'FERA Supreme S is positioned as a flagship for high-performance premium vehicles, with a focus on quietness and ride comfort. NEXEN says it used convolutional neural network (CNN) AI image recognition to optimize the tread pattern and cut cabin road noise. Pattern retention technology is intended to keep performance more consistent after tread wear reaches 50 percent of the wear limit.

Broader OE Footprint

The TUCSON supply follows recent OE programs for the Hyundai Avante (sold as the Elantra in some markets) and the Kia Sorento. Traction News previously covered NEXEN's OE supply for an earlier, fourth-generation Hyundai TUCSON; this announcement covers the redesigned all-new model.

"The all-new TUCSON belongs to a segment with strong demand both in Korea and abroad, and this supply allows us to reach a wider range of drivers," said John Bosco (Hyeon Suk) Kim, CEO of NEXEN TIRE. "As the supply extends beyond Korea to North America and Europe, we expect it to further strengthen our brand awareness in the global market."

More information is available from Nexen Tire America.

Tagged: Hyundai TUCSON

NEXEN TIRE Supplies OE Tires for Hyundai's All-New TUCSON