New Subaru Impreza will ride on Yokohama’s AVID tires

© Yokohama

New Subaru Impreza will ride on Yokohama’s AVID tires

The new Subaru Impreza will ride on Yokohama’s Avid S34 tires in North America.

Yokohama Rubber Company announced the original equipment deal today. The tire fitment is P225/40R18 88V.

The new Impreza was launched in Japan on October 25, with overseas launches planned to follow. In Japan the Impreza will come with Yokohama Advan Sport V105 tires as original equipment and emergency flat-tire repair kits.

The Avid S34 is an all-season passenger car tire that Yokohma says, “contributes to higher fuel efficiency while also providing superior drivability and safety”.

The tire was developed by applying the basic design and materials technology used in Yokohama’s BluEarth global tire brand, which is based on the concept of “environmentally, human and socially friendly”.

The fifth-generation Impreza employs many new technologies, including the completely revamped Subaru Global Platform architecture. The new Impreza provides drivers with greatly enhanced comprehensive safety performance and a dynamic yet stable sensation.

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