Hunter Engineering will bring nearly two dozen major product introductions and enhancements to SEMA 2026, which runs Nov. 3-6 in Las Vegas. The company said the lineup will include a special preview of what it calls a groundbreaking AI-based product and the debut of an innovative product series when the show opens on Nov. 3.

Hunter will also offer special deals on select equipment that are available only to people attending in person.

Where to find Hunter at SEMA

Dozens of Hunter representatives will be in booth 42017 in the South Hall Lower, offering personal consultations and hands-on demonstrations of Hunter equipment.

Prominent new products

Hunter highlighted the following products and updates as the most prominent among its new introductions:

  • Remote Diagnostics Service: Hunter's ADASLink scan and calibration tool now includes Remote Diagnostics Service, powered by Bosch. The integrated support platform gives users on-demand access to diagnostic experts for a wide range of assistance and information.

  • HawkEye XL enhancements: The award-winning HawkEye XL commercial alignment system now offers magnetic wheel adapters, drive-through sensor configuration, new WinAlign software and the latest-generation alignment cart, all intended to improve efficiency and ease of use.

  • WalkAway System: After its debut at SEMA 2025, Hunter has paired the Road Force WalkAway wheel balancer with the Revolution tire changer to form the autonomous WalkAway System. Hunter says it can cut four-tire changeover times by up to 44 percent.

  • HunterNet 2: Hunter will spotlight several organizations that use the HunterNet 2 customer portal to turn equipment data into real-world opportunities. It will also feature new tools to help shops and stores get the most profit from inspection lanes.

  • Ultimate ADAS compact console: A lighter-look version that offers an alternative to the standard Ultimate ADAS console, with a smaller equipment footprint and more maneuverability.

In-person show specials

The show specials will include a broad selection of discounts, financing rates and bonus items on Hunter alignment, ADAS, tire service, inspection and heavy-duty equipment, as well as brake lathes and lift racks.

AAPEX and seminar sessions

Hunter will also return to AAPEX in 2026, exhibiting at Joe's Garage, Bay 4. Justin Allen, a Hunter field training instructor, will present “What's Great About Not Training Your People” on Nov. 3 on Stage 2. The following day he will present “What Will You Do When the Cars Stop Crashing” as part of the Ideas Collide Showcase at SEMA. Hunter personnel will also take part in the SEMA ADAS Showcase.

More details are available on Hunter's SEMA page. The original announcement is on the Hunter Engineering newsroom.