Kumho Tire was chosen by BMW to be the OEM supplier for the new X3 SUV. Kumho Tire is delivering an ultra-high...
Yokohama announced it will start supplying 17-inch (215/65R17 99V) “BluEarth-A AE-50” tires as original equipment (OE) for the Tiguan to be sold...
Bridgestone Americas announced that the Bridgestone Dueler H/L Alenza tire is specified as original equipment on select models of the all-new 2019...
Bridgestone Americas announced its Bridgestone and Firestone tire portfolios are specified as original equipment on the new 2019 Jeep Cherokee. “We are...
Yokohama Rubber announced that it will participate in the 2018 Geneva International Motor Show from March 8 to 18. The company says...
Falken Tires was selected by FCA US LLC to provide its Falken Wildpeak A/T3WA as a tire of choice for the all-new 2019...
Yokohama announced today that is supplying its global flagship “Advan Sport V105” tires to BMW Group for use as original equipment on...
After securing valuable original equipment (OE) partnerships in 2017 with two of the top-selling sedans on the market, the Honda Accord and...
Bridgestone Americas announced Shannon Quinn has joined the company as president, original equipment (OE) tire sales, U.S. and Canada, Bridgestone Americas Tire...
Younger tire consumers looking for value, not OE There’s a generational shift in the way Americans are buying tires, with younger consumers...