Yokohama Tire unveils new high-performance street sports tire

© Yokohama Tire

Yokohama Tire announced the launch of a new street sports tire, the ADVAN NEOVA AD09, with sales beginning in Japan in February 2022 and gradually being expanded to Asia and North America.

The tire will initially be available in 20 sizes, ranging from 275/30R20 97W XL to 165/55R15 75V, suitable for use on sports cars and the world’s most prestigious premium cars. Another 60 sizes, including 21-inch tires, will be added to the size lineup by the end of 2022.

The ADVAN NEOVA AD09 is the first all-new NEOVA tire since the introduction of ADVAN NEOVA AD08R nine years earlier in 2013. Maintaining the special performance characteristics that make ADVAN NEOVA series’ tires the “fastest and most enjoyable” street sports tires, the new ADVAN NEOVA AD09 features enhanced dry grip performance, control performance, and wear resistance appropriate for YOKOHAMA’s strongest street sports tire. Featuring a new structure with a meticulous design that starts from the materials used and a new profile that delivers greater strength and agility, the ADVAN NEOVA AD09 achieves the highest level of casing rigidity in the company’s history.

In addition to a finely optimized asymmetric tread pattern, the ADVAN NEOVA AD09 is made from a newly developed compound that achieves an ideally balanced viscoelasticity. As a result, in addition to a dry grip performance that contributes to faster lap times, the tire provides the controllability that enables amateur drivers to drive as fast as they can while also realizing a wear resistance that enables long-lasting performance on circuit racing conditions. In addition to a unique and highly refined pattern design that reflects Yokohama Rubber’s uncompromising pursuit of a custom-tuned outer appearance combined with a high-contrast brand logo give the ADVAN NEOVA AD09 a modernized-look suitable for use on custom-tuned cars.

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