Pirelli has achieved a record breaking month in August, counting 110 new homologations with Pirelli tires. These homologations span Pirelli’s Scorpion Winter and Sottozero tire ranges for winter conditions; its famed P Zero tire and P Zero Corsa racing tire for maximum performance; and finally the Cinturato family with the P7 All Season for cars with medium sized engines.
Pirelli tires were chosen as original equipment for many new cars launched at the recent 2017 Frankfurt Motor Show. Firstly there was the new Bentley Continental GT, where Pirelli engineers developed different tire sizes for front and rear to guarantee maximum performance for this luxury grand touring vehicle. Pirelli will also introduce 22-inch tires for Bentley soon alongside the current 20-inch and 21-inch tires.
Audi selected Pirelli as original equipment for its Audi RS5 Coupe in the grand touring class, as well as its RS4 Avant sibling, which were both previewed at the Frankfurt Motor Show.
The new Porsche Cayenne launched in Frankfurt also relied on Pirelli’s original equipment tires. For the upcoming winter season, Pirelli’s Scorpion Winter tires will also be available for this car.
As always, Lamborghini and McLaren both continue to use Pirelli as original equipment for every single new car they make, including the new Aventador S Roadster and 570S Spider, both launched in Frankfurt.
Pirelli has been involved in motorsport for 110 years and therefore was the natural choice to equip Jaguar’s new e-Trophy vehicle, which is the electric racing version of the I-Pace road car.
The Audi A8, BMW X3 and BMW 6 Series GT also contributed to Pirelli’s record of 110 homologations in August.
Therefore, Pirelli has shown itself to be the preferred tire of the world’s most prestigious carmakers once again, emphasizing its leadership in the premium and prestige sectors. Achieving this record has been a steady work in progress, as most homologations take two to three years at least to ensure the ‘perfect fit’. During this time, Pirelli’s engineers work closely with the car manufacturer’s team to develop a specific tire to suit the car model’s technical needs and performance.