Nearly $600,000 Raised at Automotive Aftermarket Charitable Foundation’s Annual Bob Schoeberl Memorial Golf Tournament

The Automotive Aftermarket Charitable Foundation (AACF), a 501c3 supporting people in the automotive aftermarket industry and their families during the hardest moments of their lives, is thrilled to announce the outstanding success of its Annual Bob Schoeberl Memorial Golf Tournament at the Spanish Trail Country Club in Las Vegas. Now in its 31st year, the tournament was hosted during the annual Specialty Equipment Market Association’s (SEMA) show and the Automotive Aftermarket Products Expo (AAPEX).

The funds raised at the tournament, totaling nearly $600,000, will be directed towards the AACF’s mission of providing resources, guidance, and financial support to individuals and families within the automotive aftermarket industry who are facing unexpected hardships. This impactful effort highlights the industry’s commitment to taking care of its own.

The event brought together over 190 golfers from across the industry and more than 100 industry companies, all committed to making a difference in the lives of their colleagues in the automotive aftermarket facing dire circumstances.

“The generosity and unity displayed at the Annual Bob Schoeberl Memorial Golf Tournament are a testament to the industry’s unwavering dedication to making a positive impact on the lives of those in need,” said Joel Ayres, Executive Director, AACF. “For more than 60 years AACF has been giving back to those who give so much to the automotive aftermarket industry. The momentum from our recent golf tournament and our very successful board meeting coupled with our ongoing commitment will continue to propel us forward and drive us to have an even larger impact.”

The festivities began with a vibrant cocktail reception providing industry leaders the opportunities to connect and featured a delectable selection of food and drinks. The Spanish Trail Country Club, known for its stunning 27-hole championship golf, provided the perfect backdrop for the tournament. Participants enjoyed a friendly team scramble game while networking and strengthening bonds within the automotive aftermarket community. The tournament promises to leave a lasting mark on the hearts and minds of all those who participated.


  • Sunrise/Canyon Course: SOLID START (Golfers: Fred Pascarella, Chris Baker, Rick Juarez, Ron Morrow)
  • Lakes/Sunrise Course: API (Golfers: Tony Maddox, Jeff Kreitzman, Ben Shur, Mathew Harris)
  • Canyon/Lakes Course: ITW Professional Automotive Products (Golfers: Kent Sheperd, Rick Moser, Brandon Gaugh Jr.)

While in Las Vegas, AACF board members hosted their annual board meeting to look back at the prior year and plan for the year ahead identifying strategic initiatives in support of the organization’s mission and vision. AACF’s 30-member board is a testament to the strength of the organization and representative of the commitment of leaders throughout the automotive aftermarket industry. The board is led by Larry Magee, President of Magee Ventures Group, LLC and former President, CEO and Chairman of Bridgestone Retail Operations, LLC.

“I am honored to lead a talented and knowledgeable board who is deeply committed to making a difference in the lives of people who contribute so much to our industry,” said Magee. “On the heels of a very successful board meeting and golf tournament, we are focused, reinvigorated and eager to continue having a positive impact.”

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