Events

What to expect at the NAIAS in Detroit this January

What’s in store at the NAIAS 2016 in Detroit?
What’s in store at the NAIAS 2016 in Detroit? Credit: NAIAS

What to expect at NAIAS in Detroit this January

One of the country’s favorite automotive industry events, the North American International Auto Show, is on again in Detroit from January 11 to 24.

Three-quarters of a million visitors and more than 5,000 journalists from 60 countries will descend on “Motor City” for the two-week event, where the world’s newest vehicles and most revolutionary concept cars will be shown to the public and the media for the first time.

Classic car rally across the wintery northwest

The tire industry gets right behind NAIAS and this year is no different with Michelin and Coker Tire signing on to be the official tire sponsors of an 11-day road rally between Tacoma, Washington, and Detroit. Called The Drive Home, the classic car rally will make stops in Boise, Salt Lake City, Kansas City, St. Louis and Chicago, among others.

The rally will be run by America’s Car Museum between December 27 and January 7 and includes a 1957 Chevy Nomad, 1961 Chrysler 300G and a 1966 Mustang. The cars will then take part in the show itself.

Michelin tire expert Ron Margadonna said he was excited and anxious about the rally, which will take place in potentially snowy or icy conditions.

“Traveling from the west coast to Detroit that time of year will most certainly offer some winter weather challenges along the way,” he said.

“We’re excited to help ensure the rally is a safe and comfortable one with proper winter tires for each of these beautiful cars.”

Vehicles taking part in The Drive Home rally.

Vehicles taking part in The Drive Home rally.

Michelin will provide winter tires for the vehicles from various lines suited to each of the cars’ individual specifications. Coker Tire will provide period-correct BFGoodrich tires and custom wheels for the cars when they are displayed in Detroit.

For more information on The Drive Home, visit the America’s Car Museum website.

The cars are the stars; the kids are the winners

NAIAS’s annual “kick-off” event, The Gallery, will take place on January 9. It is the ninth year of the ultra-luxury automotive event, where the starring attraction will be a $7 million collection of the most amazing automobiles the world has to offer, including brands such as Aston Martin, Bentley, Ferrari, Lamborghini, Porsche and Rolls Royce. The executives and designers responsible for the creation of these products are on hand to discuss the brands.

The show’s organisers have also announced Huey Lewis and The News will perform at the NAIAS Charity Preview on January 15. The Charity Preview has taken place annually since 1976 and has raised more than $100 million for Southeastern Michigan children’s charities — more than $43 million of which was raised in the last 10 years alone.

For more information about NAIAS 2016, check out the event website.

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