Goodyear Tire has become the first tire manufacturer to produce an original equipment all-season tire with the industry standard 3-Peak Mountain Snowflake (3PMSF) designation that also is rated Rolling Resistance “A” in the European Tire Labeling Regulation. Several additional Goodyear fitments for other original equipment manufacturers will follow this year
Combining a traction level to meet the severe snow 3PMSF requirement while also delivering rolling resistance performance as an A-class tire is a significant achievement. Enabling both premium traction and premium fuel efficiency – a benefit from rolling resistance performance – helps represent an example of Goodyear’s successful role in future mobility solutions.
“This project is a great example of anticipating the needs of the customer, demonstrating our technical superiority, and converting advanced technology into customer benefits,” said Xavier Fraipont, Goodyear’s vice president of EMEA Product Development.